Affiliate programs also known as reseller programs are an agreement in which a website owner displays an ad for another company in exchange for a commission on the resulting sales and/or leads.
There are two ways you can start your own affiliate program.
1. You can have a service bureau take care of nearly everything for you. They’ll handle the recruiting and administrative functions like sending out payments, tracking, reporting etc. A good example of a service bureau is Commission Junction – www.cj.com
2. Set up an affiliate program yourself, using on-line services. Some you may wish to check out include:
www.synergyx.com
www.marketerschoice.com
www.assoctrac.com
Tips for setting up successful affiliate programs:
1. Should be free to join.
2. Offer real time statistics so that affiliates can check their sales and commission without having to contact you.
3. You should provide your affiliates with proven tools they can use to sell your products (eg. Sales letters, endorsement letters, banners, ezine articles, ezine ads)
4. Technical support 24/7
5. Stay in touch with your affiliates to keep them motivated
6. Give your affiliates the highest commission you can.
Ivana Katz
Websites 4 Small Business
www.web4business.com.au
1 comment:
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