Monday, May 31, 2010

4 Ways to Make Money with your Website by Ivana Katz

You are most likely aware that you can earn money through your website by selling your products and/or services via an online store. But, did you know there are ways for you to easily sell other people's products without actually having to carry their stock? And the news gets even better ... you can also earn money from allowing people to advertise on your website.

If you are starting a business, but are not sure what products to sell or if you are having problems sourcing products, this may be the solution for you. And if you already have a website, there is no reason why you can't add to that revenue by adding extra income streams.

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Ivana Katz
Websites 4 Small Business

Friday, May 28, 2010

What are Joint Venture Giveaway Events

Joint Venture Giveaway Events


What are Joint Venture Giveaway Events?


As you may know I am really into joint venturing. I believe that this is the way forward in today's economy. One of the most exciting new internet trends to emerge recently are Giveaway events, and they are gaining popularity really fast. 

Mostly they are free, but you can pay a little to get more exposure. They are designed to help you grow your list. If you are interested at all in expanding your list, I would really recommend joining one. This is one that is starting in a couple of days and runs for the next two weeks. It's the right time of year and getting into all of these joint venture giveaway events and getting your products in could build you an email list much larger than you might think right now.
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Ivana Katz
Websites 4 Small Business

Tuesday, May 25, 2010

How can I optimize my site on a small budget?

Great video if you are looking to optimise your small business website
for search engines on a small budget.

Friday, May 21, 2010

Promote your business via social media

What is Social Media?
 
Wikipedia describes Social Media as an umbrella term that defines the various activities that integrate technology, social interaction, and the construction of words, pictures, videos and audio. Social media can take many different forms, including Internet forums, message boards, weblogs, wikis, podcasts, pictures and video. Technologies include: blogs, picture-sharing, vlogs, wall-postings, email, instant messaging, music-sharing, crowdsourcing, and voice over IP, to name a few... Read complete article
 
Ivana Katz
Websites 4 Small Business

Sunday, May 16, 2010

Getting to the top of search engines through one way linking: GoArticles.com

One way links are links that point to your site from others, but which are not linked to from your website. Google and many other search engines include link popularity as part of the way they evaluate and rank websites. Links are seen as a positive "vote" towards the quality of the website. As such, the more links from other relevant websites to yours, the better.
Here are some of the ways to get one way links pointing to your website.

1. Articles
Writing articles is an excellent way for you to get free publicity. Getting an article published is free. The publicity you receive by having your article published in a newspaper, magazine or website can be worth thousands of dollars in equivalent advertising space. Well written articles yield better results than advertisements and earn you respect from customers, who see you as an expert in your field.

So what exactly is an article???

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Wednesday, May 12, 2010

18 ways to prove credibility of your business online


Most first time entrepreneurs make a huge mistake by concentrating all their efforts on driving visitors to their website, but fail to prove credibility of their business. Think about your own online experience and what you look for in a business whose services/products you wish to order.

Unfortunately many people are still afraid to shop on the internet because they've heard horror stories from their friends and colleagues who have lost money in various online scams. And we know how fast news of bad service travels!


Ivana Katz

Monday, May 10, 2010

Meanings of Frequently Used Terms on the Internet


If you've been on the internet for a while, you've no doubt come across new words, whose meaning may have baffled you. It's difficult to keep up with the latest computer and internet lingo, but here are a few of the new commonly used terms on the internet today.

Affiliate Program
This is a program where a person (an affiliate) is paid a commission to advertise a particular product, service or web site. The affiliate is given a special link to refer customers to the target web site. The company pays commission based on hits and/or sales from these links. The amount of commission paid varies. Most programs pay for sales; some programs pay for clicks on their site. Some programs even pay for finding new affiliates.


Ivana Katz
www.web4business.com.au

Saturday, May 08, 2010

What Marketing Do You REALLY Need Right Now?

Are you feeling overwhelmed by what marketing strategies to implement? Read on ... this is a great article, which addresses what most small business owners are feeling.


Many small business owners I talk to always seem to be playing catch up when it comes to their marketing.
Last week when I told a small business owner that she was doing a good job with her marketing, she replied “Oh, but I have so much to do!” in an apologetic tone.

So I asked her, “What is it that you have to do?”

“Well,” she said, “I need to redo my website, write a new brochure, update my Facebook page, and call clients whom I haven’t seen for a while.

“I’m also wondering, do I need to get a Twitter account and do I need to have a blog AND a website?”

Read complete article



Ivana Katz
Websites 4 Small Business

Friday, May 07, 2010

8 SEO Myths Debunked

One of my favorite pastimes is debunking SEO myths – and there are many! I could probably come up with 100 SEO-related ideas or actions that people think are helpful, but which in reality won’t provide them with more targeted traffic to their websites.
Here are some of the more prevalent myths I hear and see bandied about in SEO articles, at SEO conferences, in SEO blogs and on SEO forums:

SEO Myth #1: You Need Special Search Engine Pages.

While it’s not as prevalent as it used to be, we still get calls from companies who want us to create some sort of “SEO landing pages.” While landing pages often make sense for paid search campaigns such as Google AdWords, they’re unnecessary for organic SEO campaigns. Well, I shouldn’t say that they’re unnecessary – it’s just that your SEO landing pages shouldn’t be something outside of your site. They should already exist as an integral part of it. If those aren’t currently bringing you search engine traffic, it doesn’t mean you need to add new pages, it means you have to optimize your existing ones better.


Ivana Katz

Thursday, May 06, 2010

SEO Tips: Get More Traffic with These 10 Important Inbound Links

Don’t overlook your inbound linking strategy as you think about search engine optimization for your site. An inbound link is a hyperlink back to your site from another web site. The one constant and reliable strategy in search engine optimization is that sites with a variety of high quality backlinks rank higher in the search engine results pages.
Why are these links to your site important? They can can…
  • bring potential customers to your site when they click on the link
  • increase the number of visitors to your web site
  • dramatically improve your search engine rankings
Even though there are software packages on the market that help automate the linking process, use them sparingly, if at all. The only way to succeed in linking strategies is (aside from creating useful content that will encourage inbound links) by manually creating the links. That’s a hard fact to swallow, given how I like to automate as much of my marketing as I can.
Here are the 10 most important inbound links you must have to your site:

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Ivana Katz
Websites 4 Small Business

Wednesday, May 05, 2010

Dummies Guide To Facebook Marketing


Unless you’ve been living under a rock for the past 4 years, you would know how popular and widely used Facebook is today.

Just a few short years ago, you had to encourage all your family and friends to join this social networking website (just after others convinced you to join). Nowadays, it’s rare to find someone who hasn’t got a Facebook account.

At last count, there were over 350 million users on Facebook and this number is continuing to grow. It overtook MySpace as the number 1 social networking website on the planet last year and is just behind Google when it comes to online traffic. You are then able to understand how important Facebook marketing has become for all websites.


Ivana Katz

Tuesday, May 04, 2010

FREE and Powerful Way to Promote Your Website Through Link Exchange

FREE and Powerful Way to Promote Your Website Through Link Exchange


What is a Link Exchange?


Link exchange is an extremely powerful marketing strategy whereby a website owner exchanges links and banners with websites that have similar content.


Why should I exchange links?


There are several reasons that you should exchange links with other businesses.


Results in search engines are determined by the material you have presented on your site and by other off-page factors such as how many other sites link to your website. The more links you have pointing to your site from relevant websites, the higher your site will rank.


Exchanging links will drive valuable targeted traffic to your website when visitors follow a link from your link partners.


Read complete article

Ivana Katz
Websites 4 Small Business

Monday, May 03, 2010

10 Easy Ways to Increase Sales

SiteProNews: 10 Easy Ways to Increase Sales

One of the most common questions asked by internet business owners is “How can I increase sales?” Many articles, ebooks and reports have been written on this subject and trying to absorb that information just tends to make us more confused than ever! Below are some easy, innovative ideas to increase sales that anybody can implement into their online marketing strategies.

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Ivana Katz
Websites 4 Small Business