Don’t overlook your inbound linking strategy as you think about search engine optimization for your site. An inbound link is a hyperlink back to your site from another web site. The one constant and reliable strategy in search engine optimization is that sites with a variety of high quality backlinks rank higher in the search engine results pages.
Why are these links to your site important? They can can…
- bring potential customers to your site when they click on the link
- increase the number of visitors to your web site
- dramatically improve your search engine rankings
Even though there are software packages on the market that help automate the linking process, use them sparingly, if at all. The only way to succeed in linking strategies is (aside from creating useful content that will encourage inbound links) by manually creating the links. That’s a hard fact to swallow, given how I like to automate as much of my marketing as I can.
Here are the 10 most important inbound links you must have to your site:
Ivana Katz
Websites 4 Small Business
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